Four fifteen-second Raid spots built for YouTube, and four posters to run beside them.
Move your hand · the bugs keep their distance
Each Raid spot opens on its hook inside two seconds, runs fifteen, and ends on the shield. Press play on any spot; the boards that built it sit beside it. Drag a card, or use the arrows, to set your running order.
Press play · sound on
SPOT 01 · the breakfast kill, called like a broadcast replay
A roach picks the wrong breakfast. The morning's best play, called like live sports: one spray, shown again from every angle. Raid kills on contact.
Press play · sound on
SPOT 02 · the ant column meets the bait station at midnight
At midnight the ants find the biggest prize in the pantry and carry it home. By morning the whole colony is done. Raid baits work where they hide.
Press play · sound on
SPOT 03 · the clay picnic under siege, saved by the one real can
A clay family, a clay picnic, and a siege of clay bugs. One real can of Raid walks in and the whole invasion folds. Everything handmade but the hero.
Press play · sound on
SPOT 04 · the dive stopped at the yard line, one unbroken flight
One mosquito, one flight path, one lit nursery window. At the yard line it hits a wall it cannot see. Raid keeps bugs out before they get in.
Four Raid stills, each its own idea with its own line, set in one type system. They run as YouTube companion cards, paid social, and print.
Raid's own system is attack, control, prevent. The four spots cover it: see a bug and end it, reach the ones hiding, and keep the rest out entirely.
Kill the bugs you can see, on contact.
The Replay · The Picnic
Reach the bugs you cannot see, where they hide.
The Inside Job
Keep bugs out of the house before they get in.
Restricted Airspace
Brief in · campaign out · three campaigns on the record · each film plays here · each card opens its full case study
In · Australia's largest online furniture retailer imagined its first cinematic brand campaign as magical realism: a woman steps through a door in her living room wall and the world begins to answer her.
Out · Every room, move and transition mapped before cameras rolled; the actress's real performance stayed untouched while the Temple & Webster world grew around her, furnished entirely from the brand's catalog of over 200,000 products.
The result · The brand's first cinematic brand campaign launched nationally in July 2026 across broadcast, CTV and digital, in 30 and 15 second cuts. “Without you guys, this ad is not even going to air. You've smashed it!” · Temple & Webster
In · Reebok's signature-shoe launch for Angel Reese, the most followed WNBA player across all social media.
Out · A production-ready previsualization delivered within 90 minutes, then the cinematic commercial built on that roadmap for the global launch.
The result · The Angel Reese 1 sold out globally within hours of going live, all three colorways, one of Reebok's fastest product launches in recent history. “This could rewrite the playbook for sports marketing.” · Marla Tellez, Fox News
In · Agency jnr. and production company Clockwork had to win one of Australia's boldest campaign pitches: how do you win a pitch for setting people on fire, before a single frame is shot?
Out · The pitch script previsualized from script to screen before production began, selling the tone rather than the description.
The result · The pitch won in the room: the Creative Engine gave jnr. and Clockwork the confidence to pitch at full strength and the client the confidence to say yes. “You know you are on to something special when you can tell the creatives are having fun along the way & the board room's reactions are quiet (& loud!) sniggers & snorts... pure joy!” · jnr. / Clockwork
Raid can take this work as a single test, a full season, or a standing engine. Each one is scoped with you, case by case.
These four spots and four posters, finished and delivered for YouTube.
A season of spots: new bugs, new rooms, new cuts every month of the quarter.
A standing drumbeat of fresh spots and key art, year round, always on brand.
The window: concepts are live today, finished films land within days, and a full YouTube flight can be running inside two weeks.
RitualAds is the engine behind campaigns and previsualizations for brands from Coca-Cola to Reebok.
The first call takes thirty minutes.